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«MegaFon’s» Big Games are coming to Russian cities

«MegaFon’s» Big Games are coming to Russian cities


On May 5th the second season of sport road-show «MegaFon’s Big Games » starts in Chelyabinsk. In 2012, this nationwide sport celebration will cover 13 cities of Russia.

The National Festival of Innovation and Sports «MegaFon’s Big Games» is held prior to the most anticipated sports event of our country — the Olympic and Paralympic Games 2014 in Sochi. The aim of the festival is to bring the atmosphere of the Olympic holiday to the most varied parts of Russia. In 2011, the Olympic promo tour has already visited 12 cities, including Yaroslavl, Ryazan, Vladimir, Samara and the capital of the Universiade-2013 — Kazan.

This year, the geography of the «Big Games» will be even wider: «MegaFon’s» sports festival will come to both capitals — Moscow and St. Petersburg, around to the Urals, Siberia and even to the Far East. The residents of Omsk, Kemerovo, Irkutsk, Ulan-Ude, Chita, Volgograd, Yekaterinburg and Perm will also be able to feel themselves a part of Olympic history.

The new season of the Festival starts in Chelyabinsk on May 5th, and will continue to two other «hockey» cities: Magnitogorsk (May 13th) and Ufa (May 19–20). Residents of these cities are really fortunate because the «Big Games» will coincide with the World Hockey Championship. «MegaFon» will organize a hockey fan zone, where championship matches with the participation of the Russian national team will be broadcast live on a huge screen. Every guest of the festival will be able to support the home team in the main square of the city.

«Our company had the honor to be the general partner of the Olympic and Paralympic Games in Sochi, and we strive to share the unique atmosphere of the Olympic festival with our country and its people, because not everyone will have a chance to attend the Olympic Games, — said Elena Alexandrova, Head MegaFon’s Social Programs and Special Projects Department. We invite everybody to our sports holiday. We are not only bringing winter sports to your cities, but also preparing many surprises and gifts.»

During the «Big Games,» specially equipped areas with a selection of entertainment will be organized in the main squares of Russian cities. The guests will have a chance to take part in competitions in biathlon and curling, play hockey or ride a real bob, try out a ski simulator and visit a 5D format cinema. The guests of this holiday will see a unique FMX-show: professional Moto freestyle athletes will show unbelievable tricks, jumping from ramps and performing complex elements in-flight.

In the domed buildings, the holiday guests will be able to test and evaluate a variety of high-tech devices, many of which are directly related to the sport, as well as to test the capabilities of networks of the third and fourth generation (3G \ 4G). To follow MegaFon’s «Big Games» please visit our web-site: http://sport.megafon.ru/activities/bolshie_igry_megafona.

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